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SCTP Digital Marketing

Get employed as a
Full Stack
Conversational Marketer

in just 3 months
with up to 90% SSG funding
even though you are a
total beginner

Why pursue a career as a Full Stack Conversational Marketer ?
 
With over 2 billion active social media users in Asia-Pacific¹, it is no surprise that the digital advertising market in the region will grow by 13.25% annually with a total addressable market cap of $2.8 trillion by 2031².
 
The rising digital ad spending, growing internet users, and the prevalence of digital media across the region have all contributed to the continuous high demand for Full Stack Conversational Marketer, the marketing experts who can plan, execute, and analyse marketing campaigns from offline to online, effectively capturing the entire target audience base.
 
¹Statista ²Business Wire

Get employed as a Full Stack Conversational Marketer in just 3 months with up to 90% SSG funding even though you are a total beginner

Why pursue a career as a Full Stack Conversational Marketer ? ​​

With over 2 billion active social media users in Asia-Pacific¹, it is no surprise that the digital advertising market in the region will grow by 13.25% annually with a total addressable market cap of $2.8 trillion by 2031².
 
The rising digital ad spending, growing internet users, and the prevalence of digital media across the region have all contributed to the continuous high demand for Full Stack Conversational Marketer, the marketing experts who can plan, execute, and analyse marketing campaigns from offline to online, effectively capturing the entire target audience base.
 
¹Statista ²Business Wire
 

Future-ready your career as a Full Stack Conversational Marketer to achieve growth in the digital economy

Pay & prospect of a Full Stack Conversational Marketer
Digital Marketing Executive​​

($2,500 to $3,000)​

3-5 years

3-5 years

Digital Marketing Manager​

($4,800 to $6,000)​

8-10 years

8-10 years

Digital Marketing Head/Director

($8,000 to $12,000)​

Source: Derived from PayScale, Glassdoor, and prevailing employment market rates
Job scope of a Full Stack Conversational Marketer
A Full Stack Conversational Marketer is responsible for developing and executing marketing strategies and campaigns that leverage various online and offline channels to reach and engage target audiences. This could include social media, email marketing, content marketing, search engine optimization (SEO), and physical outreach events among many others. ​

This modern marketer can also create marketing automation from CRM systems, highly skilled in generative AI tools such as ChatGPT for content creation and well equipped with agile project management skills to plan and conduct scrum meetings to meet the projected leads target or any other marketing outcome. ​ ​​​

A 3 steps integrated work-study journey with industry induction to become an experienced industry accredited Full Stack Conversational Marketer with international master’s degree credentials

Digital Skilling Bootcamp

3 months full-time skilling bootcamp to acquire work ready skills & certification for digital career induction

Industry Project

3 months of industry project development & implementation with industry expert mentoring for job role skill accreditation. An additional bridging module with a duration of 1 month is needed for the pathway to a master’s degree.

Top-up Master’s Degree

6 months part-time study & project thesis for an accredited international master’s degree

Digital Skilling Bootcamp

3 months full-time skilling bootcamp to acquire work ready skills & certification for digital career induction​

Industry Project

3 months of industry project development & implementation with industry expert mentoring for job role skill accreditation. An additional bridging module with a duration of 1 month is needed for the pathway to a master’s degree.

Top-up Master
(Optional)

6 months part-time study & project thesis for an accredited international master’s degree
Only the SCTP course and WSQ modules within the Digital Skilling Bootcamp and Industry Project training are funded up to 95% by SSG and are applicable for SkillsFuture Credit and PSEA. To provide high affordability for our learners, the master’s degree top-up modules are priced at just $1,000 (excluding GST and Fee Protection Scheme), payable in 6 monthly instalments.

Personalized, work-integrated & outcome-based learning journey to enable you to perform from day one of your new career

We designed our competency-based curriculum in alignment with Singapore’s skills framework for bridging digital skills gap to develop future ready talents with job specific knowledge, skills & abilities.
We adopt 70:20:10 work-integrated learning with industry experts mentoring on real-world projects to help learners obtained work-ready skills.
We deliver blended learning involving self-paced e-learning, live flipped classes, and project mentoring for a personalized learning journey to create work-study-life balance and learning efficiency.

Our Job Placement Assistance, with a proven track record of more than 10 years, is built upon a strong relationship with over 2,000 companies to help secure your Full Stack Conversational Marketer job

You will go through a career-builder workshop which consists of resume-building, interview coaching, and industry insights sharing to prepare yourself for the interviews ahead. You will then go into a 1-to-1 coaching session to plan and align your personal career aspirations and expectations with the upcoming job opportunities. Once we have ensured that all your job search and interview resources are ready, you will begin to connect with our active pool of hiring employers through a mixture of physical recruitment drives, employers networking sessions, and online AI job matching to secure your digital job role.
Career Builder Workshop
1-to-1 Career Coaching
Review of Career Development Resources
Recruitment Activities & Interviews
Career Builder Workshop
1-to-1 Career Coaching
Review of Career Development Resources
Recruitment Activities & Interviews

Your digital career conversion journey from securing your first digital job to attaining your Master in Digital Marketing is a 13-month pathway that prepares you to move towards a management position

Professional Diploma in Digital Marketing

3 Months Digital Skilling Bootcamp
Commencement of Job Placement Assistance
3 Months industry Project Implementation

Generative AI

1 Month Bridging Module

Master in Digital Marketing

6 Months Master’s Degree Top-up Modules
3 Months Digital Skilling Bootcamp
Commencement of Job Placement Assistance
3 Months industry Project Implementation
1 Month Bridging Module
6 Months Master’s Degree Top-up Modules
3 Months Digital Skilling Bootcamp
Commencement of Job Placement Assistance
3 Months industry Project Implementation
3 Months Digital Skilling Bootcamp
Commencement of Job Placement Assistance
3 Months industry Project Implementation
1 Month Bridging Module

You will get up to 90% SSG funding for your work-study and industry induction journey along with a master’s degree starting from $278/month

Type
Category of Individuals (SGD)
Singapore PR & Singapore Citizen Age ≥ 21
Singapore Citizen Age ≥ 40
Postgraduate Diploma in Digital Marketing and Implementation
(Course Fee after SSG funding)
8,975.41
3,818.40
International Master Degree (Top-up)
1,109.70

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