Our Express Digital Marketing training consists of Basic Digital Marketing, Social Media Marketing and Advanced Digital Marketing will equip you with essential Digital Marketing skills:

•  Create a marketing plan using omni-channel digital marketing

•  Create an omni-channel digital marketing plan for inbound and outbound marketing 

•  Learn digital marketing strategies, e-commerce strategies and a social media strategy and plan

•  Be guided by experienced mentors to plan and execute a digital marketing campaign for lead generation

•  Learn how to use tools to analyse and optimise the campaign performance

You may also want to study the following modular courses for bite-sized digital marketing skills learning:

•  Digital Marketing Primer

•  Email & Content Marketing

•  Mobile Marketing

•  Video Marketing

•  Search Engine Optimisation & Marketing

•  Social Media Marketing

Register above to receive more information. 

Professional Diploma in Digital Marketing

Lithan's Professional Diploma in Digital Marketing is a specialist level qualifcation which deep dives into various digital marketing channels. This programme covers Basic Digital Marketing, Advanced Digital Marketing, 3 elective modules out of 5, (Social Media Marketing, Search Engine Optimisation & Marketing, E-mail and Content Marketing, Mobile Marketing, Video Marketing) and a Capstone Project Module which is an all encompassing project in which you will apply all which you have learnt and implement it in a project of your choice.

The Professional Conversion Programme (PCP) is a place-and-train program administered by Lithan and funded by WSG. Individuals who are successfully hired, will be fully sponsored by your employer to undergo a mandatory 9 months training while working at the same time. This training will lead to WSQ qualifications and recognised industry skill sets to enhance your professional profile.

Online, learners can engage in self-paced e-learning with 24/7 access to econtent. For learners who need more help, virtual tutors will be available to provide 1-on-1 support regarding course materials or technical matters.

Offline, learners will attend flipped class lectures. By preparing for class, learning will be more active and effective as guidance can be given to ensure the correct skills are learnt. Through mentoring workshops which range from group mentoring sessions to 1-on-1 mentoring sessions, learners can be assured that assignments and projects can be completed effectively using relevant skills.

With access to our virtual labs, learners will be able to practice on proprietary software hands-on. Each learner will also be part of our peer-2-peer forums to engage in guided peer to peer learning with additional help from mentors and learning facilitators.

Finally, through assessments, learners can ensure that their knowledge is retained, learning outcomes are achieved and progress towards skills mastery.

We have 5 delivery modes to provide a complete online and offline learning experience. First, face-to-face delivery with campus lectures, mentoring sessions and short group work sessions. Second, livestream delivery for online flipped classroom and online live mentoring. Third, self-paced delivery as leaners have access to learning materials and video lessons online. Fourth, helpdesk support for 1-on-1 guidance for course material questions and technical issues and finally, peer-2-peer delivery with forums for discussions with coursemates.