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DIGITAL MARKETER

Job Responsibilities

Digital Marketers  leverage on digital marketing channels to achieve marketing objectives. They understand how to setup and execute Pay-per-Click (PPC), Pay-per-Impressions, Search Engine Marketing, SEO, Social Media, Content, EDMs and other online activities. They also know how to use digital marketing platforms, marketing automation, and CRM tools.

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Prerequisite

If you are a technically-minded Polytechnic or University graduate in marketing, business or a related subject, creative minded, can think out-of-the-box and able to explain ideas then this could be the job for you. Entry without a degree is possible with some relevant experience and professional qualifications in marketing.

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Work Activities

Your job would normally include:

  • Working  in-house for an organization's marketing department, or  for an advertising agency that works on behalf of several clients.
  • Creating digital marketing campaigns for online channels like websites, apps and social media websites like LinkedIn, Facebook and Twitter.
  • Writing engaging content for websites, email and social media.
  • Designing and writing e-communications like e-newsletters and text campaigns.

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