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Our Express Digital Sales training consists of Basic Digital Marketing, Product Marketing & Sales and Social Media Marketing will equip you with the skills required to be a Digital Business Developer:
• Define Product-Market Matrix
• Customer Segmentation
• Identifying Channels
• Defining and Refining GTM Strategy
• Product Branding
• Prepare a Product Marketing Strategy and Plan
• Prepare a Social Media Marketing Strategy and Execute it
Professional Diploma in Digital Sales & Marketing (PDISM)
Learn how to define customer segments, Identify suitable distribution channels, plan and execute Digital Marketing campaigns using appropriate Digital Channels and use Google Analytics for monitoring and optimizing Digital marketing campaigns.
To begin with, the learner will learn how to define and use Product-Market Fit Matrix, segment the markets and customers, Identify Channels, define and refine GTM Strategy and Prepare a Product Branding and Marketing Strategy. Subsequently, the learner will Identify suitable Digital marketing Channels for GTM, Prepare a Digital Marketing Strategy and execute the Campaigns.
The Professional Conversion Programme (PCP) is a place-and-train program administered by Lithan and funded by WSG. Individuals who are successfully hired, will be fully sponsored by your employer to undergo a mandatory 9 months training while working at the same time. This training will lead to WSQ qualifications and recognised industry skill sets to enhance your professional profile.
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Lithan delivers integrated learning and consulting services that support enterprise in their digital transformation journey to support digital engagement, tech-enabled operations, data intelligence, smart infrastructure & secured enterprise.
Digital Engagement Singapore’s estimated E-commerce penetration is expected to hit 74.20% in 2020. Customers are now using a myriad of digital channels and devices to interact with companies. This has created new opportunities and challenges on how businesses engage with their customers. Lithan delivers digital marketing training and implements digital best practices to support enterprises in effective digital outreach and engagement with their customers and community. | ![]() |
Tech-Enabled Operations Future-ready businesses need to deliver a seamless “outside in” customer oriented tech-enabled services by leveraging on digital technology. Lithan support enterprises in adoption and implementation of tech-based applications in financial management, customer relationship management, enterprise resource planning and digital commerce support. | ![]() |
Data Intelligence Data is the new lifeblood of the modern business. Companies that can successfully utilize this new breed of intelligence have a critical competitive advantage. Lithan support enterprises in the adoption and implementation of data intelligence tools to make data-driven and evidence-based decisions, leveraging the use of data science, big data and artificial intelligence (AI) technology. | ![]() |
Smart Infrastructure Enhancing physical infrastructure with digital technology holds the potential to meet the mounting challenges from greater customer expectations, tighter budgets and nite resources. Smart infrastructure will allow owners and operators to increase capacity, reliability and resilience. Lithan support enterprises in adoption and implementation of smart infrastructure including cloud computing, Internet of Things and mobile networks. | ![]() |
Secured Enterprise A report by Retail Week and CISCO revealed that 72% of consumers said they would be unlikely to do business with a company that has experienced a data breach. We aid in the protection of data through the implementation of corporate cybersecurity solutions, information security strategic plan and data protection strategy, using industry best practices to safeguard you and your clients’ data. | ![]() |